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identitybranding
Branding for Community App
About Buddy
Localie is an Amsterdam-based travel-tech startup designed to help people feel at home anywhere in the world . Their platform connects users with local guides, events, and network trips to build meaningful experiences in cities across the globe.
Creating a Bold Visual Identity
We developed a brand identity centered around bold typography and vibrant colors. The design reflects Localie’s adventurous, open-minded ethos, tying each product together visually while standing out across both digital and physical touchpoints.
Adventure as a Lifestyle
Localie’s identity uses striking typography, combining multiple fonts with dynamic icons and shapes. Bright colors make the brand instantly recognizable, whether on vans, merchandise, or digital platforms.

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